I didn't know what the golf fitting, or analysis was before. I got hooked up with Bill. I spent around 2 hrs with him. He was very professional, I must have gone through 5-6 different club heads and shafts in different brands. he marked the ball to see the contact point on the club. As time progressed, my iron shot was getting better and better. He must have tweaked several times, when he finally was done, my shot improved tremendously. I was hitting 20 more yards then my existing club. I loved it. I would recommend to all my friend and family. They are booked up in fitting, I would recommend booking it early. This place made me feel very special and I felt like I was getting ready to join PGA. I will assure you, You will not be disappointed. club came down to Epon or Miura. I fall in love with Epon AF 702. So, cut the chase, and I think if you love the sports of golf, all of you should go visit Bill at NOVO golf ASAP..I also like to personally like to Thank you Bill. You are the best