This is truly a family business. When you go in they treat you like family. If your not sure what your looking for they will assist you without pressure. If there is a way to make it fun and affordable they will find it. I have been going there for years and have always had fun with any thing I was looking for. They do all my repairs on site and sometimes while I shop. They have always had a large variety to choose from and they best clarity stones I have ever seen. You have to try this store to see and feel what I'm talking about. Stop in and try it. When you do you'll never go to another jewelry store again.