Price and convenience are important, but most people join the gym for results. We talked with Jenny who joined Anytime Fitness and lost 40 pounds in seven months. "I wanted to lose weight, but I was afraid of going back to the gym and not knowing what to do or doing the wrong exercises," she says. "When I joined Anytime Fitness, Josh, my trainer, created an eating plan specific to my life and personalized my workouts. It's really made a difference." Josh says it's been fun to be part of Jenny's success. "She's one of my superstars," he says. "Jenny came in with an open mind and was ready to change. At first, a lot of clients think a trainer is the easy way out, but I just give them the tools. It's up to them to do the work. Jenny has taken all of my advice to heart and she's lost more than 30 inches."