General Info

Front and center in the heart of Santa Cruz’s infamous “Surf Shop Alley” on 41st Avenue, Santa Cruz. With an experienced team of surf specialists on hand, Buell Surf Shop takes pride in giving you, our valued customer, the best possible advice, counsel, and knowledge to help you with your quest for superior surf gear. It serves as a welcoming, safe place, where even the most bashful beginners can feel comfortable asking questions about surfboards, wetsuits and local surf conditions. Along with offering surf gear from Buell Surf, our on-site experts are glad to answer any of your nagging beach-lifestyle inquiries. We truly care and want to keep consumers and browsers coming back for more; to have them walking out of the door feeling confident, informed, and stoked. Buell Surf Shop strives to ensure the complete surf shop experience.