General Info

Visit SLO CAL is the non-profit countywide destination marketing and management organization for San Luis Obispo County (SLO CAL). Through marketing, advertising, public relations, group sales, promotions, events and sponsorship, our goal is to brand SLO CAL as a choice destination for regional, national and international travelers, promoting the region in feeder markets throughout the world.Visit SLO CAL partners closely with tourism businesses including lodging properties, restaurants, wineries, activities, golf courses and retail stores to create a unified marketing approach that fosters growth and creates life-long ambassadors for travel in SLO CAL.