General Info

Focuscope, established in 1980, is a family-owned and operated market research company. Its areas of operation include study of the requirements of specific markets, products performance, and methods and strategies of developing and exploiting new markets. The services offered by the company include nationwide recruiting, individual interviews, mock juries, online recruiting, field management, ethnographic recruiting, and product testing and media evaluations. The market research activities undertaken by the company includes studies to help develop brand positioning and product pricing, customer loyalty initiatives and employee satisfaction surveys. Focuscope is headquartered in Oak Park, Ill., and has a branch office located in Chicago.