General Info

BI, also known as BI, the Business Improvement Company, offers a range of dealer and channel programs. It offers branded merchandise, learning, and coalition, live, loyalty, direct and database marketing services. The company serves the agriculture, energy, finance, health care, manufacturing, retail, technology, transportation and telecommunications industries. BI has annual sales of more than $470 million. It provides creative design, on-site production and venue management services. The company specializes in providing research in the areas of brand image and equity. BI has expertise to conduct various methodologies, such as focus groups, exit interviews, and mail and online surveys. The company has relieved the Malcolm Baldrige National Quality Award.