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Details

General Info

Full-service consulting firm specializing in marketing and branding strategy - including market research, market segmentation, brand assessments, message development, product launches, channel and employee communications, and outsouced marketing management - for business-to-business, education, and nonprofit organizations. MarketPoint helps clients understand their marketplace, product managers enter new markets, leadership teams become brand champions, and employees live the brand.

Contact Info

Phone:

Main - 410-942-0600

Address:
611 South Union Avenue Havre de Grace, MD 21078
Categories
Communication Consultants, Educational Consultants, Management Consultants, Market Research & Analysis, Marketing Consultants
Services / Products
Marketing ServicesMarket researchBuilding a marketing planOutsourced marketing managementAudience definition and segmentationMessage mappingMessage TherapyGuerilla marketingViral marketingMarketing communications auditProduct launchesArchitecture and development of promotional strategiesManaging communications with distribution channelsEmployee communicationSales integration (sales force / sales management development)Branding ServicesBrand assessmentBrand managementBrand awareness / loyaltyBrand integration (M&A and hierarchies)Brand researchDefining a brand platform (brand essence)Branding strategiesEstablishing a brand roadmapBrand implementation (and roll-outs)Brand maintenanceDeveloping brand champions / promoting brand-positive behaviors
Data provided by one or more of the following: Thryv, Data Axle, Yext.