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We believe in back-to-basics living. Know your Food. Know your Farmer. Know your Roots.
- HoursOPEN NOW
- Regular Hours:
Mon - Sun - Phone:
Main - 831-335-7322
Extra - 831-335-8189
- Address:
- 6240 Highway 9 Felton, CA 95018
- Email:
- Link:
- Categories
- Grocery Stores, General Merchandise, Gourmet Shops, Health & Diet Food Products, Supermarkets & Super Stores
- Services / Products
- Our health and beauty aid department offers alternative solutions for your health care needs., 100% Organic Produce, Natural and Organic Groceries, Bulk Foods, Baked Goods. Local Wine and Beer.
- Payment Options
- Brands
- now
- Amenities
- 100% Certified Organic produce, Sustainable Organic Products, Non-GMO, Vegan, and Gluten Free options, Humanly raised meat and poultry, Grocery, Organic Groceries, Fishwise Certified Sustainable Seafood, local beer, local wine, beer, wine, soup, salad, hot food, organic bakery
- Accreditation
First CCOF Certified Organic Grocery Store in the U.S., Fishwise Certified Sustainable Seafood, Think Local First Certified Small Business Santa Cruz,
- Associations
- Think Local First Santa Cruz, CCOF Certified, Monterey BayFish Trust, INFRA
- AKA
Formally New Leaf Community Market
General Info
With deep roots in our community, it’s our mission to provide locally grown, ethically sourced food from farmers and purveyors we know and trust. Wild Roots Market in Felton and Boulder Creek are the first CCOF certified organic grocery stores in the U.S. We source 100% organic produce. We support our local farms whenever possible. Our full-service deli features made to order sandwiches and juices, a made-from-scratch soup and salad bar, convenient grab and go prepared foods, and a hot food bar in Felton. Our bakery, Sunflour Bakehouse, uses organic ingredients and bakes bread, muffins, teacakes, pies, pretzels, and cookies daily. Our butcher counters feature humanely raised and processed meats and poultry and we only source Fishwise Certified sustainable seafood. We offer a great selection of local beer and wine as well as all natural and organic groceries and bulk foods. Our extensive health and beauty aid department is staffed with friendly, knowledgeable people offering many traditional and alternative solutions for your health care needs. Since 1991, we have proudly served the community of the San Lorenzo Valley and have been active participants in helping our local schools and non-profits, working to improve our quality of life in the mountains. We believe in back-to-basics living. Know your food. Know you farmer. Know your roots.