This company must spend a ton of $$ on advertising---to the point of having a big ad printed on the lead edge of the Sunday comics. They should spend some of that money on providing what they actually advertise. They offer (among other bargains) two complete pairs of line-less bifocals for less than $100-- but only if you select from their "value-frames," which cannot exceed $9.95 each. When you question where those frames are, you're directed to a selection of about nine unattractive frames (including men's, women's and childrens) dating from about 1985. If you're like we were, we made eye appointments at the nearby eye-doctor, and expected to spend some signinficant time at this distant shop selecting our two pairs each. The eye doctor was great--I had a very thorough exam and was extremely pleased with him and his staff. However, I felt sorry for them that they must have a steady stream of people who complain of Eyemart Express' bait and switch practices all day long.