General Info

Founded in 1991, Truco Enterprises, LP. is a top provider of Southwest-Mexican-Style snacks and drink mixes, based in Dallas, Texas. The company s products have presence across 50 states as well as several foreign countries. It is planning for an expansion of products, which currently includes a variety of tortilla chips, dips and drink mixes. Truco Enterprises, LP. has a channel, which is focused towards grocery stores, mass merchants, wholesale clubs, convenience stores, drug stores, department stores, catalog companies and Internet. The company is aligned with On The Border Mexican Cafes, a division of Brinker International, the owners of the Chili s and Macaroni Grill Restaurants.