General Info

Take the Lead Dancewear is located in the Greater Boston Area in Newton, Massachusetts. Brian Bercury, owner and general manager, is an avid Ballroom dancer and amateur dance competitor. While shopping for competition clothes he saw a need for a supplier of quality ballroom dance attire at reasonable prices. Brian started talking with other dancers who had known his frustration in finding clothing and shoes that not only looked great, but also fit right. Soon after, Take the Lead Dancewear became more than just an idea. Partnering with Randall Designs as well as Supadance, Stephanie Dance Shoes, Ray Rose, International Dance Shoes, and Freed of London, the company is able to offer the best in quality clothing and footwear for men, women and children. The latest line to be added is Gogo dance shoes, with great dance shoe styles for salsa dance and latin dancers. Our specialties include childrens dance shoes and our goal is to provide quality patient one on one service to every dance customer. We continuously speak with new vendors, constantly striving to improve our selection and offer you the latest and greatest in ballroom attire. Our aim is to become the source for ballroom, salsa and latin dance fans Nationwide. Take the Lead Dancewear operates out of 230 Adams Street in Newton, Massachusetts and its highly successful internet representation at www.ttleaddancewear.com. Shipping is made available to all 50 states and Canada. We are also available for consultations by appointment and participate often in local competitions as vendors and competitors. We enjoy presenting our products at studios, competitions, dance teams and social events. Please contact us if you have such an event that you would like us to attend. We would be happy to meet with you. Professional dancers, coaches, College team officers and instructors - please ask about our generous discounts. Parents, do you have a child of any age who needs dance shoes? We are your dacne shoe store. To do your best on the dance floor you must feel your best. Feeling good about yourself not only means knowing the steps ; it also means knowing that you look great. Having the confidence that you look good and feel comfortable lets you focus on what you do best, dance. Our goal is to help you find, the look, the feel, and the comfort you deserve. We look forward to serving you.